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Paul Reder founded PR Entertainment, Inc in 2002. Prior to that, Paul was the Vice President of Entertainment for Caesars Entertainment, Inc./Park Place Entertainment, Northern Nevada. Caesars/Park Place Entertainment was the largest gaming company in the world, the parent for Caesars, Hilton, Bally’s, Paris, and Grand casinos. He was responsible for all talent negotiation, strategic direction, and entertainment operations for Caesars Tahoe, Reno Hilton, Flamingo Reno, and select other Caesars/Park Place Entertainment venues. His gaming industry career has spanned over 14 years, two years with Del Webb and 12+ years with Caesars/Park Place Entertainment. His areas of responsibility also included Sporting Events, Casino Events, Box Office Operations, Theatrical Production, and Nightclub Operations. He booked well over 3000 headliners in venues ranging from 1,000 – 8,500 seating capacity.
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Managing the Sporting Events division is Michael Swift. This Penn State alum graduated with a degree in Hotel, Restaurant, and Institutional Management, moved to Lake Tahoe to pursue his snowboarding career, and managed several business ventures on the South Shore of the lake. Most notable was Michael’s tenure as General Manager of the popular Block Hotel in South Lake Tahoe, CA, where his daily duties were televised on the G4 network’s The Block – Reality Series.
Staff